Audu Maikori built Chocolate City into the only record label from its generation that survived, and this interview explains exactly why everyone else collapsed.
But the bigger story isn’t survival. It’s ownership.
Maikori breaks down the intellectual property crisis quietly bleeding African artists dry, why Nigerian music is generating billions of streams while American corporations own the rights. As he puts it, “we built an industry on somebody else’s infrastructure.”
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Then he gets personal. The wilderness moment. Broke, in debt, one prayer from walking away.
This is a masterclass in culture, power, and who controls the future of African creativity.
Watch the full conversation, and take notes.
